What is a DV360 Self Serve Account

If you’ve ever wanted to run advanced digital ad campaigns on your own terms   with more control , more targeting options , and premium placements   then a DV360 Self Serve Account might be just what you need. In this guide , we’ll break it all down for you: Let’s dive in   no jargon , no … Read more

What is DV360 DCO

If you’ve heard of DV360 and DCO but felt confused by all the marketing jargon   don’t worry. You’re not alone. Let’s break this down in simple terms: By the end of this blog , you’ll have a clear understanding of DV360 DCO and how it can help you run smarter , more personalized , and … Read more

DV360 Reseller

A DV360 reseller (also known as a channel or certification partner) is an agency or tech firm authorized by Google to provide DV360 access to advertisers , acting as an intermediary. They handle account setup , billing , and sometimes campaign management or training. 1. ✅ Why Use a DV360 Reseller? 1.1. Access & Licensing … Read more

What Are the Benefits of DV360 Over Other DSPs

If you’re exploring programmatic advertising , you’ve probably come across platforms like DV360 , The Trade Desk , MediaMath , or Amazon DSP. All of these are DSPs (Demand Side Platforms)  tools that help you buy digital ad inventory automatically across various channels. But the question is:Why choose DV360 over other DSPs?What makes it different … Read more

Top DV360 Service Providers in 2024

1. Wavemaker Wavemaker, a GroupM (WPP) agency, combines data, technology, and media expertise to drive performance. Known for its “Provocative Planning” approach, Wavemaker uses DV360 for advanced audience targeting, cross-channel campaigns, and real-time optimization. They excel in performance marketing and programmatic buying, making them a strong partner for brands looking to maximize ROI on Google’s DSP. 2. DWAO DWAO specializes in programmatic advertising … Read more

Can I Use 1st Party Data in DV360

If you’re running performance or brand campaigns and wondering ,“Can I use my own customer data in DV360?” the answer is: Yes , you definitely can! In fact , first party data is one of the biggest strengths of DV360. It helps you create highly personalized , targeted , and effective campaigns by using the data … Read more

What Inventory Is Available in DV360

If you’re exploring Display & Video 360 (DV360) for your digital advertising , one of the first questions you might ask is:“Where exactly will my ads show?”Or in other words  what inventory is available in DV360? This is a great question  because DV360 offers access to a massive variety of ad placements across the open … Read more

How To Get Dv360 Account Access

If you’ve heard about DV360 and its powerful programmatic advertising capabilities , you might be wondering:“How do I actually get access to DV360?” Unlike Google Ads , DV360 is not self serve you can’t just sign up and start using it. Instead , it’s a part of Google’s enterprise level advertising suite , which means … Read more

Can I Run YouTube Ads in DV360

If you’re planning to run ads on YouTube , you might be wondering:Should I use Google Ads or DV360?And more specifically   Can I run YouTube ads in DV360? The short answer is: Yes , you can absolutely run YouTube ads using DV360.But here’s the real story   using DV360 gives you access to even more advanced … Read more

What Are DV360 Targeting Capabilities

In the world of digital advertising , reaching the right audience is everything. It’s not just about showing your ads to millions of people it’s about showing them to the right people at the right time on the right platforms. That’s exactly where Display & Video 360 (DV360) shines. DV360 is Google’s enterprise level demand … Read more